Dave Lundberg
Executive Consultant
Prassack Advisors

An accomplished senior executive with over twenty-five years’ experience in SAAS software, data solutions, and agriculture, Dave has guided the product, business development, and marketing strategies of numerous technology and data companies. His area of expertise focuses on delivering new value across the agricultural value chain through the applied use of all data sources, analytics, and data integration to generate high-value agricultural intelligence.

As a farm-raised Iowan and graduate of Iowa State University, Dave has leveraged his early experience in Ag retail at Land O Lakes and Bayer Chemical with extensive leadership experience at software and data technology companies such as Dun & Bradstreet, Microsoft, and aWhere to offer distinct insight into the Ag Tech market place.

At Prassack Advisors, his experience directly supports each customer’s strategic objectives to expand market opportunities, leverage existing products and relationships, and enable new product initiatives – from conceptualization through business plans, budgets, design, marketing and business development.